Sensory Development Collection
- Brand Strategy, Graphic Design, Product Strategy, Storytelling
- Kids II, Inc. Back to Portfolio
Leveraging research into early childhood development, I led a talented team to develop a full program of products ranging from toys to a play gym. I synthesized all of my research into a series of infographics and mood boards that got the team off on the right foot. Throughout the process, my role was to guide consistency in product design and graphics throughout the development. I also presented the program to Target, which ultimately led to incremental placement in a competitive retail space.
My Role(s): Project Leader, Creative Direction, Research, Sales Presentations
Other Credits: Brittany Elson, Omar Gonzalez, Katie Lim
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